Gauselmann Group arm to open third Saxony-Anhalt slot parlor

In Germany, the Merkur Spielbanken Sachsen Anhalt GmbH subsidiary of European gaming machine giant Gauselmann Group has announced that it will be opening a new slots parlor this summer in partnership with Swiss casino operator Stadtcasino Baden AG.

According to an official press release from Merkur Spielbanken Sachsen Anhalt GmbH, the new 8,611 sq ft venue for the German city of Halle is set to premiere in August complete with a theme developed by architect Susanne Rasspe that will evoke the California seaside community of Carmel.

The subordinate stated that it will be spending in excess of $5.5 million in order to transform a former casino in the small city’s Franckestrasse district into its new Merkur Spielbank Halle. The venue’s 3,659 sq ft gaming floor is to open featuring approximately 85 of the world’s latest slots alongside games of electronic blackjack and roulette.

Merkur Spielbanken Sachsen Anhalt GmbH explained this will be its third such venue in the central German federal state of Saxony-Anhalt after it was awarded with six 15-year slot parlor licenses in December of 2014. Dieter Kuhlmann from Gauselmann Group further declared that the operator had already spent around $19.7 million to inaugurate similar properties in the communities of Magdeburg and Leuna and in the process create 77 new jobs.

For his part, David Schnabel, Managing Director for Merkur Spielbanken Sachsen Anhalt GmbH, described the casino market in Germany as ‘difficult’ before proclaiming that his firm’s new slot parlors were ‘breaking away from this trend’. He stated that the new Saxony-Anhalt venues ‘are particularly successful due to their attractive range of games with the latest products,’ while their employees have been ‘trained and qualified by the company’ in order to ‘be used extensively in all areas of the casino’.

“The variety of event offerings and the modern gaming-specific systems, such as the ticketing system, the payout terminals and money processing at gaming tables, which make the previously customary cash registers superfluous, have revolutionized the casino’s processes,” read a statement from Schnabel.